Social networks receive millions of users daily with interests that go far beyond entertainment. The emergence of these channels gave voice to an audience that was used to only receiving the message, as in the relationship with radio and TV, thus creating a new class of opinion makers.
Today, each and every person has the power to leverage a business, as well as generate a crisis of global proportions. Good communication with this audience, which only tends to grow, is essential for an organization.
Identify the target audience with the client and invest in strategies to attract qualified users and turn them into fans of the brand.
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When there is no counsel, plans are scattered, but when there are many counselors, they are established. Proverbs 15:22